Imagine – an exercise on visual corporate identity

During a course at the TU Delft as part of my Industrial Design Engineering BSc., we were asked to work in a design assignment in a group as if we were an actual design studio working for a given client.

As part of the exercise, we had to develop a corporate identity for our studio and use it at all times during the course’s process.

I designed a logo, website, powerpoint starting screen, business cards and even a promotional gift (a mug).